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Living Proof
At Living Proof, innovation is the bottom line. When it started in 2005, Living Proof had the perfect mix of founders: biotech scientists, who had no idea about the world of beauty, and leading hair stylists who were fed up with the limitations of conventional hair products. Together, they started a revolution in hair care through a range of breakthrough, silicone-free products based on patented technology sourced from MIT.
We are the science. You are the Living Proof.®
Our fresh, innovative approach took a lot of development time. Now, 20 patents and more than 50 unique products later, we've won more than 185 awards for shaking up the industry and solving the toughest hair problems. Our drive to achieve the best version of your hair has only grown stronger. We continue to break current standards and create cutting-edge products that will transform your confidence, outlook and daily life.
Want to care for your hair in the best way possible?
Living Proof has created several care lines especially for you. All products from Living Proof contain the patented Healthy Hair Molecule. In addition, all products are PETA certified (animal testing free) and recyclable with TerraCycle.
Take care of your hair with one of the following care lines:
- Perfect Hair Day
- Color Care
- Full
- No Frizz
- Restore
- Stylelab
For every hair type, Hairshop offers you the care products from Living Proof. So whether you have curly, straight, thick or thin hair, we have something that suits you perfectly. Pamper your hair with the quality products from Living Proof and experience the difference yourself.
Living Proof is there for everyone
If you have a dry scalp, oily roots or frizzy hair with split ends, Living Proof is for you! In our extensive range you will find shampoos, conditioners, creams and sprays. So there is always a product that perfectly suits your hair needs. But that's not all...
Ingredients in Living Proof hair care
Have you just had an expensive hairdressing treatment? We understand all too well that you want to keep your hair color as beautiful as possible. With hair care from Living Proof, at least you don't have to worry about that! All items are free of parabens, sulfates, phthalates and silicones, making them safe for colored hair. In addition, Living Proof products are recyclable and cruelty-free!
The science behind Living Proof
The hair care from Living Proof is not just something that works, there is a whole theory behind it! Did you know that all hair care is based on molecules, which ensure that your hair, for example, gets more volume and texture without weighing it down. Then another molecule will give your hair more body, or make sure your locks stay clean longer so you don't have to wash them as often.